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13th Shenzhen Cultural Industries Fair - China Animation Sub-venue Opens to Visitors Today

(May 11, 2017)

China Animation's 'World-leading Theme Park' Presents New Experience, New Entertainment and New Culture and Creativity

Shenzhen, May 11, 2017 - (ACN Newswire) - China Animation Characters Company Limited ('China Animation' or 'the Group;' stock code: 1566.HK), a leading multimedia animation enterprise, announced that the Sub-venue of the 13th China (Shenzhen) International Cultural Industries Fair ('ICIF') at the Longgong China Animation Creative Industry Park ('China Animation Industry Park') is open from 3 p.m. today to 15 May. The Sub-venue event is presented as a 'World-leading Theme Park that presents New Experience, New Entertainment and New Culture and Creativity'. The theme park has three major feature areas, namely CA SEGA JOYPOLIS, CA SEGA VR and CA SEGA Wonder Forest, on top of Super IP, eight special highlights and 12 other creative activities.

Three World-leading Theme Parks + Super IP Develop Hand-in-Hand Leading the Trend

In January 2017, China Animation acquired controlling stake in CA SEGA JOYPOLIS LTD. in Japan, which saw it become a world-leading developer and operator of indoor amusement parks and owner of the world's No.1 large-scale indoor amusement park SEGA JOYPOLIS in five major cities, namely Tokyo, Shanghai, Osaka, Qingdao and Dubai. China Animation has developed four industry-leading segments: top indoor amusement park - CA SEGA JOYPOLIS, top indoor amusement park for kids - CA SEGA Wonder Forest, virtual reality theme park - CA SEGA VR, as well as the business that covers all aspects, main and peripheral, of the entire IP-protected animated game industrial chain.

JOYPOLIS Tokyo under CA SEGA has 21 years' history and had entertained close to 20 million visitors. The other four JOYPOLIS together receive more than 5 million visitors a year. Shanghai JOYPOLIS is exclusively operated by China Animation and was opened at Shanghai Global Harbour on 6 February 2016. Spanning 8,500 sq.m., it offers more than large-scale and medium to small-scale amusement amenities, former more than 20 and latter more than 180.

China Animation has developed several dozens of original VR games such as Violet's Dream, Han Ba Gui and upgrades them continually. Tokyo JOYPOLIS homes the only VR game center in Asia commercially operated by Zero Latency VR in Asia. This attraction prides a full house every day and those who wish to have an experience have to make reservation. Zero Latency VR, which has its roots in Australia and the US, is the world's first immersive VR multi-player game that can give players the most realistic VR action experiences.

CA SEGA Wonder Forest is designed for the family with kids. It was rated 'The Most Popular Merchant' in the US in 2016 by the public. Its first amusement park opened on 1 January 2015, followed by the next of 1,100 sq.m. on 29 July 2016.

China Animation owns the intellectual property (IP) rights to a number of renowned animation characters, including two of China's Top 10 Cartoon Characters, namely 'Hanbagui' and 'Violet', as well as the films and animation TV dramas including 'The King of Tibetan Antelope', 'Rabbit & Tortoise', 'Animal Conference on the Environment' and 'Amazing UU'. It also owns all copyrights of the internationally famous IP 'Aoki Lapis' in Asia and works closely with a number of major IP brands around the world (such as Transformers in the US, SEGA's SONIC the Hedgedog, and Initial D, etc.).

China Animation Signs Agreements with Overseas China Town (OCT) and Yitian Group on Theme Parks Related Cooperation

At the opening ceremony of the Sub-venue event, China Animation and several China's leading property companies, such as OCT and Yitian Group, signed agreements on theme parks related cooperation, entailing the introduction of CA SEGA's JOYPOLIS, and VR and Wonder Forest theme parks to first-tier cities such as Beijing and Shenzhen.

China Animation will also cooperate with the Dingxing County People's Government in Hebei to build a China Animation Culture and Creative Theme Park, with the aim of developing an international cultural brand for Dingxing County in line with the country's Beijing-Tianjin-Hebei integration aspiration and the national development strategy for the Xiong An New Area.

Presents 12 innovative activities that promise new experience, new entertainment and new culture and creativity

At this year's ICIF, the Longgong China Animation Creative Industry Park Sub-venue displays fully the CA SEGA JOYPOLIS LTD. concept. More than a dozen industry-leading VR game devices grouped under the space, military, cross-country and extreme action series are availed to the public in the CA SEGA VR Theme Zone. The 'Internet + VR Game Contest' that adopts e-game model the first time is another eye-catching event. It ranks players on the spot and players compete on speed to win grand prizes.

The Group also focuses on developing CA SEGA Wonder Forest. It launched numerous projects featuring innovative concepts and hip and cool technologies under the Wonder Forest brand at the event. They included AI smart + digital gallery, traditional + digital interactive ocean world, smart + digital interactive orb and small smart amusement park, etc. The AI smart + digital gallery integrates AR, MR and VR technologies and supports switching of use of the technologies in the three scenes of Wonder Forest, Wonder Ocean and Abstract World, allowing children to vividly feel as if immersed in the world of drawing. These activities will not only help youth grasp up-to-date creative culture and technological innovation, but will also give memorable fun experiences to families.

The China Animation theme park stays fresh and innovative at all times. It not only has CA SEGA's JOYPOLIS, VR and Wonder Forest connected with Super IP to present special activities. It also offers a number of green and low carbon digital creative activities including ones specially designed for animation lovers and fans. The re-created series featuring the Group's virtual artist 'Violet' is one example. It includes the 'The Most Beautiful Violet' animation Coser competition, the 3rd 'Violet Recreation Contest', 'Dream Drama with Mixed Reality Technology', real animation characters capture system and AR and MR technology demonstration. In addition, the Group also takes care of the preferences of parents and children by setting up in the venue the youth creative animation market, animation cultural street, international animation trade fair and 4.0 creative headquarters, etc. At the same time as it promotes the culture + creativity and culture + platform concepts, the Group is also driving development of the digital economy.

The China Animation Sub-venue event connects and interacts with the main venue and other sub-venues. With the support of the Longgang Street Office, three free shuttle bus routes are arranged between the main venue Shenzhen Convention and Exhibition Center, Dayun Metro Station, Longyuan and New Crane Lake Residency to serve visitors to the ICIF.

Mr. Jason Zhuang, Chairman, CEO and Executive Director of China Animation, said, 'China Animation has been relentless in driving development of China's cultural industry and for the eighth consecutive years presented the Longgang China Animation as a Sub-venue event at ICIF. Different from in the past seven years, this year's event focuses on international brands, a presentation that transcends previous formats. In 2017, the Group will be presenting new experience, new entertainment and new culture and creativity building on its the three major theme parks and Super IP, and take its multimedia animation business to new heights.'

About China Animation Characters Company Limited
China Animation Characters Company Limited is the first multimedia animation enterprise in China to list on the Main Board in Hong Kong (stock code of HK.1566). In January 2017, the Group acquired controlling stake in CA SEGA JOYPOLIS LTD. from Japan and become a world-leading indoor theme park operator with R&D capabilities and owns SEGA JOYPOLIS, the world's number one large-scale indoor theme park, in Tokyo, Shanghai, Osaka, Qingdao and Dubai. The Group has also four industry-leading business segments including top indoor theme park - CA SEGA JOYPOLIS, top children's amusement park - CA SEGA Wonder Forest, virtual reality theme park CA SEGA VR and the business the business that covers all aspects, main and peripheral, of the entire IP-protected animated game industrial chain.

China Animation owns the intellectual property rights to a number of popular animation characters including two top 10 national cartoon characters - 'Han Ba Gui' and 'Violet', as well as characters from movies and animated dramas such as 'The King of Tibetan Antelope', 'Project Egg', 'Animal Conference on the Environment' and 'Amazing UU'. The Group also owns all the copyright to the well-loved overseas IP 'Aoki Lapis' in Asia and enjoys close cooperative relationship with many world-leading IP brands such as 'Transformers' in the US, SEGA Sonic the Hedgehog, Initial D and Crayon Shin-chan, etc.

Virtual artist 'Violet' is an animation star and Super IP created by China Animation. The Group has held in a number of 3D Holographic Concerts for Violet in Shenzhen and Hong Kong since 2015.

Media enquiries
China Animation Characters Company Limited
Ms. Xiao Juan Tel: (86) 136 0300 4649
Ms. Wu Qing Tel: (86) 159 8953 6791

Strategic Financial Relations (China) Limited
Ms. Anita Cheung Tel: (852) 2864 4827
Ms. Karen Li Tel: (852) 2864 4837
Ms. Phoenix Fung Tel: (852) 2864 4850
Ms. Mina Pang Tel: (852) 2864 4830
Ms. Angel Li Tel: (852) 2114 4954
Email: sprg-animation@sprg.com.hk

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